2021 - PRESENT

Rael 

Digital Design, Print Design, Creative Direction, Illustration
Rael is a holistic cycle care brand that offers feminine care and skincare products for all phases of the menstrual cycle. I collaborate with the Creative Director and Senior Designer to work on all digital touch points. 

During our 2023 brand refresh, I brainstormed ways our brand refresh would manifest on various assets such as email, social media, product detail pages, photo retouching, and print design.
I also led the developmenent of our new illustration style and oversaw the creative direction for direct-to-consumer spotlights and sales campaigns.