BUILDING BRANDS THROUGH THOUGHTFUL DESIGN BUILDING BRANDS THROUGH THOUGHTFUL DESIGN BUILDING BRANDS THROUGH THOUGHTFUL DESIGN BUILDING BRANDS THROUGH THOUGHTFUL DESIGN BUILDING BRANDS THROUGH THOUGHTFUL DESIGN BUILDING BRANDS THROUGH THOUGHTFUL DESIGN  
CASSANDRA BAUTISTA


Rael x Ulta Launch PRINT DESIGN & ILLUSTRATION
For Rael Beauty’s launch at Ulta, we aimed to build excitement and engagement with both customers and Ulta employees. We developed a range of creative assets, including a launch newspaper, lottery tickets and branded stickers as freebies. These elements generated enthusiasm while providing both visual appeal and educational information about the brand.